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Get the latest tech news and articles in Kenya to help you understand your app/software/website project better.

Video Advertising your Application or Startup

Video Advertising your Application or Startup

After developing an awesome application for your company or startup, the next step is to get it out in front of your target clients. This is marketing and it’s one of those crucial leaps the company has to make to determine the success or failure of your application however great it may be

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Agile software development

Agile software development

Processes and tools, comprehensive documentation, contract negotiations, following of a plan have been the standard stages of developing software but with an increase in demand for software with less overhead, more team collaboration, engagement and satisfaction, Agile software development methodology has been embraced to a greater extent.

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Mobile App Development in Kenya- Strategy.

Mobile App Development in Kenya- Strategy.

Developing a mobile application for commercial purposes is more than just an idea. It requires one to go through some elaborate mobile app development stages so as to increase their chances of success.Those stages include;

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Building a business website for your brand in Kenya.

Building a business website for your brand in Kenya.

Advances in mobile technology and internet has seen a surge in consumption of information via digital devices hence most businesses have been obliged to go online. Typically when you are interested in a product, service or a company, the first thing most of the people do is to search for the item on your browser to know more about it.

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Captivating marketing media qualities for your digital platforms in Kenya.

Captivating marketing media qualities for your digital platforms in Kenya.

Contrary to 20th century assumption among scientists that the post childhood human brain is stable in structure and that it remains consistent throughout life, increasing evidence shows that our increasing consumption of media via digital devices is altering our cognitive skills like attention. The extent of this effect is determined by the volume, intensity and style of our consumption of digital media.

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Your website’s Landing page

Your website’s Landing page

A landing page is defined as the initial page that a prospective client visiting your online page, website or blog sees. This page has to be designed with the aim of directing the prospective client to take a particular action so that you can achieve certain goals. Normally, such goals include; increase conversion rates, generate high subscription rates, direct more customers to your products, push more leads down your sales funnel to become paying clients, among others.

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